Social media – Facebook, Twitter, Google+, Pinterest, Instagram, LinkedIn, Yelp, and more – is becoming a ubiquitous way to reach your customers wherever they are (including on the phones in their pocket). But even many traditional marketers and public relations folks are facing a learning curve with these new technologies.
What does this major shift mean for small businesses?
It means that you can be empowered to successfully market without dumping buckets of money into ads and campaigns. Share your expertise and connect with clients and customers through genuine dialogue. Build mutually beneficial business-to-business relationships. If you’re doing much of your own marketing, you probably have more access to more of your target population than you realize.
You don’t have to be a tech whiz, either. Tech Liminal offers one-on-one social media coaching.
Set goals. Learn to use each tool. Build your audience. Increase your engagement. Tell your story. Find your voice. Create a way to guide customers from social media to a sale. Learn to measure your efforts.
Ready to start experiencing success promoting your business? Make an appointment now by giving us a call or filling out the form on this page.